![Oil light on dash](/content/chevron-lubricants/en_ca/home/learning/about-our-brands/havoline/havoline-oil-change-plus-customer-value/_jcr_content/parsys/adaptive_image.img.jpg)
![Oil light on dash](/content/dam/external/havoline/en_us/marketing-support/web-images/Eco_System_LP2020_Hero_400x140.jpg)
Between the competition from dealerships, training and keeping good employees, and remaining relevant online, building and retaining a deep customer base can be a challenge. How do you maintain a healthy, growing and profitable business? By changing the way you think about oil changes.
![oil change plus infographic](/content/chevron-lubricants/en_ca/home/learning/about-our-brands/havoline/havoline-oil-change-plus-customer-value/_jcr_content/parsys/multi_column_copy_copy/parsys-pdisplay-0/adaptive_image.img.jpg)
![oil change plus infographic](/content/dam/external/havoline/en_us/marketing-support/web-images/Eco-System-LP-Infographic-570x368.jpg)
A shift in focus from conventional to premium oil changes can help drive higher revenue and greater profit for your business. Are you leaving money on the counter?
![Car Care](/content/chevron-lubricants/en_ca/home/learning/about-our-brands/havoline/havoline-oil-change-plus-customer-value/_jcr_content/parsys/multi_column_1462170134_copy/parsys-pdisplay-0/adaptive_image.img.png)
![Car Care](/content/dam/external/havoline/en_us/marketing-support/web-images/Final_AAA_CarCare_photo-v1_376x230.png)
AAA Ohio Auto Club Car Care Plus facilities transitioned to only offering full synthetic motor oil - learn how this move has increased revenue, car counts and customer satisfaction.
![Ultra low viscosity oil](/content/chevron-lubricants/en_ca/home/learning/about-our-brands/havoline/havoline-oil-change-plus-customer-value/_jcr_content/parsys/multi_column_1462170134_copy/parsys-pdisplay-1/adaptive_image_copy.img.jpg)
![Ultra low viscosity oil](/content/dam/external/havoline/en_us/marketing-support/web-images/400287-OCP_Eco_System_LP_Oil_Test_Tubes_376x206.jpg)
Automakers around the world have long been grappling with the challenge to reduce emissions and improve fuel economy in gas-powered passenger cars. New ultra-low viscosity oil hit the automotive market
![American Tire Depot](/content/chevron-lubricants/en_ca/home/learning/about-our-brands/havoline/havoline-oil-change-plus-customer-value/_jcr_content/parsys/multi_column_1462170134_copy/parsys-pdisplay-2/adaptive_image_copy.img.png)
![American Tire Depot](/content/dam/external/havoline/en_us/marketing-support/web-images/Havoline%20case%20study%20image%201-320x196.png)
American Tire Depot, a family owned and operated tire dealer, implemented an inventory management solution to reduce complexity, increase store efficiency and save money.
![vehicle under-carriage](/content/dam/external/havoline/en_us/marketing-support/web-images/ecosystem-landing-pages/400102-HavolineB2BWebpage-hero_700x368.jpg)